California Promoter Schedules an Eight-Bout Event Delivered in a High-End, Intimate Setting.

Tony “Lightning” Luis is poised to make his mark on the world stage with only Chilean powerhouse Oscar Bravo (23-6, 10 KO’s) standing in his way. In Liveco Boxing’s first event of the year, “Lightning” Luis will get his chance to continue his winning streak at the Palm Springs Boxing Gala on February 11 in Palm Springs, CA.

Luis (22-3, 7 KO’s) will headline an evening of eight professional bouts in the elegant and intimate Grand Ballroom of the Renaissance Palm Springs Hotel. Luis has been spectacular in victory, dominating opponents since a disputed decision loss against Derry Matthews for the WBA lightweight interim title in the UK. Luis is looking to cement his place as a contender on the world-wide stage against Bravo in what promises to be a slugfest.

In this must-win fight, Luis will be showcasing his speed and boxing ability against “La Maquina”, a seasoned veteran who has only lost to the best and who went toe-to-toe with rising superstar Felix Verdejo in 2014. Luis is itching to prove he can do what Bravo couldn’t do: stop Verdejo. But first, he must show the world that he can get past the rugged Bravo in the cozy confines of the Coachella Valley setting.

“Liveco is excited about bringing such a high-quality boxing event to Palm Springs,” says Liveco Boxing CEO Denis Benoit. “Our boxers get the opportunity to showcase their skills in strategic matches while providing an evening of sports and entertainment to the local market. These fighters are the next generation of champions and the public gets to witness their talent in the ring in an exciting and unique venue.”

In other bouts, fans will be treated to rising stars Eric “El Gallo de Oro” Altamirano, Larry Fryers, Ronnie “Rocket” Robidoux, Maximiliano “The General” Becerra, Marco Magdaleno, Jesus Ibarra Sanchez and David “Left Hook” Lopez.

With only three bouts behind him, the young welterweight Lopez has dazzled crowds with his left hook, plowing through all three opponents he’s faced; two by knockout. Lopez, a Pomona, CA welterweight, brings devastating stopping power inside the ropes and sees no reason he won’t continue mowing down the competition.

Altamirano (8-0 6 KO’s) will look to keep his record sparkling as the Fresno native seeks to add a seventh crushing knockout in his brief lightweight career. The rugged and relentless “El Gallo” destroys opponents in the ring, never relenting and never letting them breathe says his manager Gary Sullenger. “I just want to go forward,” Altamirano says. “I just want to take people out of the ring.”

Hayward, CA native Maximiliano “The General” Becerra, who has never wanted anything else other than to be world champ, will bring his passion and toughness inside the ropes for the first time in Palm Springs. Becerra (10-2, 7 KO’s) who was signed by Liveco in January, says “I’ve always been by myself. Now that I’ve got a team behind me, I’m ready to show the world what I can do.”

New York native Ronnie “Rocket” Robidoux and Ireland’s Larry Fryers will bring their promising careers into Palm Springs for the first time as well. Young and dangerous, Fryers and Robidoux are guided by boxing legend Bob Miller, and are poised to raise their gloves again at the Palm Springs Boxing Gala. Splitting time training in Mike Tyson’s old gym and under the guidance of Jorge Luis, they add further international flavor to the evening. Both fighters stand hungry for more action after notching impressive debut wins.

Staged in a unique hotel ballroom setting at the Renaissance Hotel, tables will be arranged banquet-style for the event. Seating at 32 dinner-style tables will be offered, along with 300 single seats surrounding the ring. The Palm Springs Boxing Gala offers casual dining packages, creating the ultimate night-on-the-town experience. There will not be a bad seat in the house to catch the action.

Ticket prices will range from single seating to table arrangements and can be purchased online at eventbright.com. The event starts at 8 pm and doors will open at 6:30 pm on February 11th. A variety of meal and snack packages are included based on ticket level as well as a cash bar. All ticket holders must be 21+ older to attend.

The Renaissance Palm Springs Hotel is located at the foot of the San Jacinto Mountains in Coachella Valley.

Speed and Control Deliver 22nd Win over Lightweight Opponent.

Tonight, Tony “Lightning” Luis closed out his 2016 campaign with a new promoter and a unanimous decision win over Christian Uruzquieta.

The Cornwall, Ontario boxer’s eight-round decision in Mississauga punctuated a string of victories since dropping a narrow decision for the interim WBA Lightweight Title in 2015.

Luis (22-3 7 KO’s) dealt the Mexican lightweight his first defeat in six years, picking up right where he left off after a February unanimous decision win over Samuel Amoako.

He was able to rely on lightning-fast hands to pull away from the crafty Uruzquieta (14-2-1 4 KO’s) who had never lost in Canada– until meeting Luis at the Hershey Centre.

Fighting in front of a friendly crowd, Luis took complete control of the bout in the fifth round, working inside Uruzquieta and hurting him with withering body punches. From there he dictated the fight using his experience and hand speed.

“I knew the body punches really took a toll,” Luis said. “In the fifth round, I took the fight away from him and dominated.”

Luis who signed an exclusive promotional contract with Liveco Boxing shortly before the fight said he’s looking forward to 2017 and the bouts his new promoter arranges for him.

Before November, Luis had never fought professionally in Ontario. He gave his home province a glimpse of its native son outworking Uruzquieta in his first Canadian action since a May 2013 decision over Poland’s Maurycy Gojko in Quebec.

With 2017 on the horizon, Luis said he is anxious to step back in the ring and get a chance to raise a belt. “I’m hoping to get another title shot,” he said. “I’m going to keep winning. I’m training hard so that I’m ready for my next fight.”

Luis Brings an Impressive Record to the Liveco Roster.

Thousand Palms, CA — Liveco Boxing Inc. is pleased to announce that Canadian Lightweight contender, Tony “Lightning” Luis, has joined their roster. The 28-year-old, Luis, who hails from Cornwall, Ontario, Canada, sports an impressive professional record of 22 wins with only three defeats and is considered among the best lightweights in the world today.

Managed by his father, Jorge Luis, Luis began his professional career in 2008, beating David Aguirre of Mexico by unanimous decision. Five months later the battles would get much harder. Eleven days before he was scheduled to fight Mario Andrade, his mother, whose influence and love encouraged him to fight – even when he was ready to quit, died suddenly. Heartbroken, he entered the ring days after burying his mother and unanimously beat Andrade.

Luis has earned two WBC Continental America Championships. In 2015, as a 7-1 underdog, he dominated and beat previously undefeated Karl Dargan in a stunning upset, propelling him to a top 10 world ranking. However, losses to Ivan Redkach and Derry Matthews (both by disputed decision) hardened Luis into preparing for adversity. Matthews outpointed Luis who was a last-minute replacement in an overseas fight with only four days’ notice.

“Tony represents everything that we look for in a boxer. He has an outstanding record, incredible drive, and high integrity as a person,” says Liveco Boxing CEO, Denis Benoit, on why Liveco wanted to represent Luis.

As to why Luis chose Liveco, “I know that Liveco is looking out for me. They offered me a substantial deal that will advance my career and protect my interests.”

When he’s not fighting, Luis is a substance abuse counselor at a boys’ home in Cornwall. After narrowly missing a chance to represent Canada at the Beijing Olympics, Luis struggled. Now, having regained his health, and with his boxing career back on track, Luis now helps kids who are having a hard time escape from addiction and reclaim their lives. “I identify with their pain and struggle,” Luis says of his work. “I use my empathy to help them overcome their obstacles.”

Liveco Boxing Denis Benoit

Thousand Palms, CA — Liveco Boxing Inc. is proud to announce their entry into the world of professional boxing. Founded by long-time boxing promoter Denis Benoit and Ron Sanderson, the company brings a fresh approach to the industry.

Denis Benoit, who has more than a decade of experience in promoting, says “I grew tired of seeing the sport I love turn ultra-corporate without any personal attention given to the athletes. We have an opportunity to build a new kind of promotion company – one that puts the best interests of the fighters first.”

That “Fighter First” philosophy is how Liveco plans on attracting talent. This means taking the time to understand the career and personal goals of each boxer and their manager; thus, creating circumstances so they are in the best situation prior to a fight, freeing them to excel in the ring. It also means providing extra support in developing and growing a fan base.

Representing experienced professionals and rising stars, Liveco abides by higher ethical standards. “Our vision is to run an honest and reputable promotional firm representing athletes with strong moral character and similar values,” Benoit says.

Benoit believes there are modern and better ways to promote. “Whether it’s using social media to build a boxer’s brand or supporting their lives outside the ring, we are part of their team. When we put our fighters first, and profit second, they can focus on winning. When they win, we all win.”

Fighters or managers interested in working with Liveco Boxing can reach out via email to info@livecoboxing.com or visit www.livecoboxing.com to learn more.